Case Study: Birdstep Technology

Solution

Introduce Birdstep Technology to wireless press and analysts, promote products, customer and partner wins while building and maintaining relationships between executive team and key industry influencers.

Results

Two product launches in US & EMEA, resulting in more than 30 press/analyst briefings and 25+ editorial mentions

Three customer/partner announcements in US & EMEA, resulting in more than 20 editorial mentions
Company was positioned as leader in wireless software solutions for telecom and enterprise network topologies

Invitation to contribute 5+ technical articles in trade magazines such as Wireless Business & Technology, Internet Telephony, CommVerge, Broadband Wireless Exchange and USTA Telecom Executive